Product innovation & strategy
Targeted surveys, questionnaires, A/B testing, and research into the consumer mindset helps us help Philips. Roundtable discussions between Carney and the Philips team combine business objectives with consumer-driven insights. Our collaboration has helped avoid costly communication pitfalls and informed the next generation of products and services.
B2B Sales Tools
Your salespeople are on the front lines and reporting back on challenges they face making a sale. We’ve helped Philips create a variety of B2B sales tools to quickly and distinctly demonstrate the advantage of Philips products and services.
Moving company initiatives off the drawing board and into production can be a challenge. When an idea is daring enough, complex enough, important enough, a simple PowerPoint deck isn’t always enough. We’ve helped Philips design and wordsmith internal pitch decks to secure buy-in from internal stakeholders and decision makers.
“We had very specific requests and lots of changes, . . . but they were patient with us and an absolute pleasure to work with.”
For a couple of years now, The Daily Carnage newsletters have given me the warm fuzzies. A few months ago, I reached out to Carney, the agency behind the newsletter, about designing our new website, and they knocked it out of the park! We had very specific requests and lots of changes because the business is growing quickly, but they were patient with us and an absolute pleasure to work with.
I live in Dallas and would’ve never contacted them (or known they existed) if it weren’t for The Daily Carnage newsletter, so it’s more proof of the power of good content marketing.
Even more, the Carney team presented a proposal that showed they read my emails. They went out of the way to answer all my questions. They were early to every conference call. They gave us more than expected for our budget.
We chose Carney over two other reputable agencies and will definitely use them again the next time we have a project too big for our internal team!
The Takeaway Done right. Done on time.
Even at large corporations, internal resources can be limited. Outside perspectives can clarify your message. We’ve helped companies like Philips with tight turn-arounds and strategic planning. We commit to getting it done right and on time.