
The Daily Carnage
The savvy marketer's hub for industry news, insights, resources, and culture.
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View AllHeyOrca
Social media planners, calendars, publishers are everywhere, but they all have their pros and cons. HeyOrca might just have all your checkboxes checked twice over. Designed to support agencies and multiple clients, this platform streamlines even the most complex social workflows. It allows for team collaboration and gives you all the deets for post previews. They even offer stress-free, automatic approval reminders that nudge clients so you don’t have to feel like that guy all the time.
TreeJack
It can be hard to track where and why people get lost in your content. Google Analytics can give some great insights, but TreeJack is a powerful helper for that extra oomph! treeJack helps you visualize and tells you how to fix drop-offs. Optimizing your information architecture and figuring out topics your site is supporting can be done in moments! Try it out on your site for free.
MockFlow
Sometimes designers need a little web boost to get their ideas to come to life. Mockflow is a one-stop-shop for wireframing, website building, mobile app development, banner design, collaboration tools, and a timeline manager. Sharing your wires are a breeze, making the design and proofing process a lot smoother. And if you’re a beginner, MockFlow has design presets to save some time or give some inspo. Get started on a new project today!
UpTrends
Knowing your website like the back of your hand is hard to do. There are a lot of ways to keep a pulse on it, but one of the easiest ways to track its performance is with UpTrends. This tool lets you quickly check your site performance and provide the following essential metrics:
- Load time
- Page size
- Requests made to load the page
- Improvement recommendations
- Request waterfall and breakdown
You can test from desktop and mobile from servers worldwide. This is especially great for those with international audience reach.
Try it out for free to see for yourself! You can also check out their premium options for automation options.
Scrivener
Long pieces of writing can be tasking to edit and we’ve all heard of “the ugly first draft.” If you’re creating eBooks and really long-form content, you should try out Scrivener. You can turn your segments into different drag and drop sections, but still keep the flow of the document. That way, you can continue to add, edit, rearrange, and review in an organized way. Once you’re done, you can export it as a Word doc, PDF, Final Draft, or plain text with the option to share with different formatting.
Keyword Surfer
There are literally hundreds of SEO tools out there, and we suggest using multiple tools for different uses. Some are better for technical SEO, some are better for content. This one is perfect for the research and optimization phases for its keyword magic. Keyword Surfer is a chrome extension that allows you to see search volumes directly in Google’s search results.
You get A LOT in one extension including the search volume for your primary keyword, estimated traffic for each top-ranking page, the word count for top-ranking pages, and even the cost per click. Just install the extension and that’s all there is to it. You can never beat free, especially when it comes to SEO tools.
FlowCrypt
Be sure your emails are kept private and secure while in transit to the recipient. FlowCrypt is a nifty security extension is specific to emails, allowing you to send and receive encrypted emails and attachments to and from your colleagues. FlowCrypt uses PGP encryption, which stands for “Pretty Good Privacy” — the standard for encryption in most email clients. The tool is a super easy integration with Gmail, adding a “Secure Compose” button to your inbox. Give it shot and send away!
HelloBar
Email capturing doesn’t always have to be from landing page forms. HelloBar is a simple, powerful tool that can place a variety of areas for email capture on your site. It displays your message and tries to capture as many emails as possible in an inobtrusive, but highly effective way. Even better, they have plenty of integrations and bars that can be used in multiple ways like for cart abandonment and specific funnel triggers. There are several tiers depending on your needs as well as a free option, so try it out today!
Ghostery
No one likes to be ghosted, but it’s pretty easy to ghost bad websites. What if you need to browse them anyway for research or resource purposes? Ghostery has a free browser extension that uncovers the trackers on each website and empowers you to control the ones you don’t want for a cleaner, faster, and safer browsing experience. Now you don’t have to ditch those bad websites every time, you can just adjust what bogs it down like ads and large-sized content. Give it a shot to see how you can help keep your browsing fast and your privacy protected.
Insights
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Sharpen Your Core Skills: Listening, Remembering, and Note Taking
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Dialogues: Kimberly Bailey, Head of Marketing at Alpaca
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Know Your Audience: Avian & Saurian Edition
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Which comes first, the copy or the design?
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How to Speak Like a Customer—Not Your CEO
Rich O'Donnell

The New Search Paradigm: How Marketers Can Prepare for SGE
Shannon Sankey

5 Tips for Marketers Who Hate Writing
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9 Proven Tactics for ECommerce Websites to Reduce Their Cart Abandonment Rates
Ian David
