Adventure with us

Be in the Know

• Watch your favorite YouTube videos while your Tesla drives you around.
• Target launches a site for same-day delivery, powered by Shipt.
• Airbnb launches ‘Adventures‘ for weekend glampers to seasoned trekkers.
• Spotify’s redesign is putting a greater emphasis on podcasts.

Facebook Friday

We’re almost at 6k members. You all are awesome! Keep the conversations going. If you’re aren’t in the Facebook Group, join here.

Pro tip: If you don’t answer the ‘request to join’ questions, you’ll be declined. Sorry, gotta keep it real.

Here’s what went down this week:

• Amanda wants to know if anyone has advice on free/inexpensive online training videos/courses regarding Google Ads, SEO and FB ad optimization?
• How do you track your buyer’s journey? Help Lauren out here.
• Is there a tool beside using Google to find all your mentions across media? Any suggestions for Marlana?
• Chris says, “when you propose something to a manager and get turned down, what reasons are you given most?“
• Logan asks, “Is this pandering (see post) or is it respectful homage? Particularly interested to hear from LGBTQ members.” Join the conversation here.

Posts of the Week

• SEO Copywriting Checklist. (via Yoast)
• Write Better Instagram Captions. (via Shopify)
• How Brands are Using UGC to Drive Sales. (via GenM)
• Present Your Audience With the Right Message. (via Right Message)
• Refresh Your Content With More Context. (via SEJ)

Drink of the Week

Sangria Con Tequila. Yep.

Here’s what you’ll need:

• 2/3 cup sugar
• ¹⁄₃ cup water
• 4 cups fruity red wine
• 1 ¹⁄₂ cups orange juice
• 1 cup fresh lime juice
• ³⁄₄ cup tequila
• ¹⁄₄ cup triple sec
• 1 -2 cup sparkling water
  

See the directions here.