🌕 Snapchat and Xbox launch first AR lens to scan the moon.

📊 Instagram has added a Competitive Insights feature.

🏆 NBC and Jimmy Fallon’s advertising competition show crowns its first Innovator of the Year.

🧠 Grammarly rebrands to Superhuman, launches a new AI assistant.

🤖 AI slop myths, debunked: What’s harmful, what’s hype, what’s just meh.

🎧 Why the Zune never killed the iPod.

AI is basically the new front door for local discovery.

Everyone is asking ChatGPT and Gemini for “best coffee near me” instead of scrolling Google Maps, which means local visibility now depends on the data AI can trust and prioritize.

Here’s how AI is changing local marketing:

• Boosts AI-search visibility by structuring and syncing business data
• Automates review replies to protect reputation at scale
• Surfaces insights from thousands of customer comments
• Responds instantly across social and messaging apps
• Frees teams to focus on service and experience vs. admin work

Businesses that embrace AI-powered local marketing have a better chance of AI suggesting them.

YouTube’s Ask Studio is a new chat-based assistant inside YouTube Studio designed to turn mountains of data into actionable insights.

Instead manually combing comments and dashboards, you can now prompt Ask Studio for performance breakdowns, sentiment themes, or content ideas based on what your viewers already love.

Think: “Why did this video dip?” or “What topics are trending in my comments this week?”

It’s currently U.S.-only and English-only and still in early testing.

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Most of us live in our group chats (94%), but don’t see each other as much as we’d like (only 29% of Americans meet up monthly).

Heineken’s “Group Chat Bar” pop-up is inspired by NBA player Josh Hart’s own chat, Cold Water.

The effort supports Heineken’s #SocialOffSocials brand platform.