Top Posts of the Week
- Google Suffers Massive Glitch
- The Ultimate Guide to Social Media Image Sizes in 2020 [Infographic]
- Top YouTube Searches During COVID-19 Pandemic
- How to Create Highly Watchable Silent Videos for Social Media
What We Learned
Monday: Search Engine Journal gave us 6 ways to engage your organic search traffic on social media. They are:
- Perform Keyword Research
- Create a Piece of Content
- Get Organic Traffic
- Set Up Social Media Pixel
- Create A Lookalike Audience
- Serve The Audience Social Media Ads
Tuesday: SEMrush talked about how to effectively combine SEO and content marketing to achieve results. Be sure to design your content with search engines in mind, keep up with continual content, and evaluate the value of your links.
Wednesday: Hootsuite gave some advice on how to create highly watchable silent videos for social media. Their tips included:
- Add closed captioning
- Don’t rely on music for meaning
- Show, don’t tell
- Use sound intentionally
- Remember the 3-second rule
Thursday: Convince & Convert covered how to write perfect page titles and headlines and provided 7 tools to make it happen. They told us how to find the best keyword for your titles, create a question-based title, analyze your title, preview Facebook and Twitter snippets, and more.
Christine wrote, “How are your offices keeping morale up while WFH? What are some virtual socials, team builders, and overall camaraderie you’ve enjoyed?”
Kelsey inquired, “Any recommendations for a shared marketing calendar? Looking to have one calendar for our content, event, email, and digital campaigns.”
Kaitlyn asked, “Which charities are killing it right now? Whose social, digital or print marketing have you connected with emotionally and actually considered donating?”
Jenny is wondering, “Does anyone have good tips on how to get customers and prospects to participate in market surveys?”
Frozen Sangria Slush
Ingredients
- 1 cup frozen strawberries
- 1 cup frozen raspberries
- 2 cups red wine
- 1/4 cup orange juice
- 2 ounces brandy
- 1 lime, juiced
- 1 cup ice
Steps
- Place all ingredients in a blender EXCEPT ice and puree until slushy. If you need it to be more slushy, add ice.
Recipe from Delish Knowledge
The first spam email was sent in ____ over ARPANET by a guy named Gary Thuerk. He was selling computers.
1978