Be in the Know
- M&M’s announced its first-ever digital snowball fight with their white chocolate pretzel snowballs
- KFC is releasing a Finger Lickin’ Chicken Mitten Bucket Hugger…Sweater. Chicken. Bucket.
- Coke partnered up with Cameo to make personalized messages from Santa this holiday season
- Pacsun launched their first Pacsun Kids store dedicated to kids clothing
Building Your Marketing Team
You know the saying, “Teamwork makes the dream work.” There are several moving parts and essential roles for your marketing team to operate like a well-oiled machine.
Does your marketing team have these roles covered?
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Q for You
Lucky Orange Session Recordings
We know you’ve been working on your Black Friday Cyber Monday strategies for months and the big payoff is right around the corner. But what happens if your conversion rates are lower than expected?
That’s where Lucky Orange comes in. Their session recordings can help you get to the bottom of what’s keeping your BFCM traffic from converting.
Lucky Orange session recordings show you exactly what your visitors experienced on your site. Jump quickly to key points in the visitor’s session like rage clicks or repeated fields so you can find visitor pain points. It’s a great way to spot technical issues or less than optimal user experiences that might be confusing your visitors so you can quickly fix them and get those conversions back on track.
Get started before the holiday rush with your free 7-day trial.
Scalemail Polls
We all wish we could read minds. Marketers think we know what our audiences love, but we don’t know for sure until we ask them.
Scalemail Polls is a polling system that can be built right into your email system and website so you can ask your subscribers questions at the source. Getting a pulse on your content and getting to know your audience better while directly engaging with them.
Smash that button to see a demo and learn more about Scalemail polls in action.
Watch
This Ad is NOT About Shoes
If you caught this on TV you might have thought this was an ad about shoe design. Instead, it’s from the perspective of a shoe designer keeping their precious files on lock. Samsung used a funky shoe to make an otherwise mundane product like external storage interesting in just 15 seconds.
“Design is easy. All you do is stare at the screen until drops of blood form on your forehead.”
Marty Neumeier
