News
Be in The Know
- Instagram dropped some new Reels editing features.
- Sustainable packaging! You can just eat this coffee cup when you’re done with it.
- Infographic: These are the world’s most popular apps by downloads.
- Christmas advertising is an unpredictable genre.
Tactics
Top 2024 Marketing Conferences
Got some room in your 2024 budget for old-fashioned networking and professional development? Here are some large-scale, in-personal marketing conferences to put on the calendar:
- SXSW (Austin, TX; March 8–16)
- ANA Brand Masters (Carlsbad, CA; April 15–17)
- Possible (Miami, FL; April 15–17)
- Programmatic I/O Las Vegas (Las Vegas, NV; May 20–22)
- Cannes Lions (Cannes, FR; June 17–21)
- CultureCon (Madison, WI; August 28–29)
- DMEXCO (Cologne, Germany; September 18–19)
- Programmatic I/O New York (NYC, NY; September 24–25)
- IAB NewFronts (TBD, TBD)
- Advertising Week (NYC, NY; TBD)
See you at the hotel bar!
Poll
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Tools
Descript
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Aww, OOH
Autodesk has partnered with Marvel Studios to promote The Marvels film with an enormous OOH activation on none other than the Vegas Sphere, featuring an adorable feline character called Goose.
Can’t really think of a better use for the Sphere than giant cats. More giant cats.
