The Daily Carnage

The savvy marketer's hub for industry news, insights, resources, and culture.

Today’s Issue

Lost In Translation 🌎

The same AI experience can feel different across cultures.

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Milled

When you’re creating your own ads, it’s helpful knowing what the best ads look like. Having a reference makes your own goals more attainable. Milled is the perfect reference for creating your own ad and promo copy.

Compiling thousands of email newsletters from various brands and retailers, you can easily see what copy others are using to prompt conversions. These are tried and true methods you can incorporate into your own copy and design.

Check My Links

Links are a huge part of SEO. From backlinks helping establish your domain authority to internal links keeping visitors on your site. Among other things, Google scours links and determines your worthiness for the top of the SERPs. Check My Links Chrome Extension makes sure all your links are working.

Install the simple plugin and reveal working and non-working links on pages you visit. Use it to determine what needs fixing on your site. Or, use it to find opportunities where you can link back to yourself (i.e. Wikipedia) or offer one of your own links to content creators showing a broken link.

Growth Tools

Coming up with marketing ideas is a nonstop task. Before you know it, you’ve extinguished all the ideas you’ve come up with. Hopefully, some of them are keepers, but it’s always necessary to revisit the drawing board. Growth Tools has your one-click drawing board.

Growth Tools has a few tools for marketers, but the front page of the site offers simple and achievable marketing ideas complete with the steps you need. This easy tool is sure to deliver some quick wins when you need new ideas.

Instagram Fonts Generator

Having a unified brand across channels is crucial. You want your customers, prospects, and followers to always recognize your content when they see it. Limited font options on Instagram can make brand expression tricky. Luckily, you can expand your options with Instagram Fonts Generator.

Just type your text into the website and see the font choices generated below. There is an array of fonts to choose from. Some cleaner, and some a bit more experimental. Choose whichever speaks most to your brand.

Sharp Jobs

A career encompasses so many different skills and experiences. From testing the waters in the beginning to navigating your niche in pursuit of your dream position; Sharp Jobs is here to help during this crazy year.

This is a homegrown job listing site we built with The Daily Carnage community in mind. Browse for your next role or post about a position you need to fill on your team. You’ll also see it pinned in The Daily Carnage Facebook Group so you can easily find it.

Hiver

We all want answers when we’re in the need of customer support. Like, now.

Your customers and prospects are no different. If you have a system in place for giving your customers the help they need, your business will thank you. Hiver helps you stay on top of customer support right within Gmail.

Designed for Gmail users who see too many tickets slip through the cracks, Hiver lets you and your team assign and track emails from customers. Keep internal conversations without all the forwarding and CCing, and automatically assign emails with preset rules.

Readability Test Tool

You don’t want your writing going way over peoples’ heads. Well, unless you enjoy the chaos of leaving people scratching their heads. But it’s better to keep your writing at a level most people will have no trouble reading. The Readability Test Tool is your friend in determining readability.

You can enter a URL and receive scores by the page, or type/paste in your piece word for word and see just how readable it is. You’ll get a variety of test scores based on multiple readability indices. Plus, you’ll get a breakdown of your text statistics.

YouTube Mockup Tool

Visualization is a crucial part of the creative process. Whether you visualize a concept in your head, on paper, or onscreen, it helps to solidify your vision. Understand just how your YouTube Ads will look with the YouTube Mockup tool.

Just upload your ad and select one of the various formats. You can select different viewing orientations or device types and simulate the ad experience. Share it with your team or with clients so you can better refine your content and strategy.

Make My Persona

Ever hit the bullseye playing darts? No? Yeah, we know the feeling. However, without a bullseye, we wouldn’t know what we should aim for. A buyer persona is your bullseye, and Hubspot’s Make Your Persona tool lets you home in on your target.

It’s a fun and personal tool with a streamlined process. Just follow through and select your avatar, basic attributes, define a role, and you’re off to the races. After breaking it all down, you’ll arrive at a clear overview of who your ideal persona is.