The Daily Carnage

The savvy marketer's hub for industry news, insights, resources, and culture.

Today’s Issue

The Year of Slop

SEO bait, syrup sneakers, and more.

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Testing Made Easy

You’re gonna want to try today’s tool out (srsly).

It’s called Smart Traffic by Unbounce.

No more lengthy testing periods or confusion around what campaign elements to test.

Powered by AI, Smart Traffic does all the work for you. It’ll send each and every visitor to the page variant that’s right for them.

Here’s the kicker: pages see an average lift in conversions of 20% compared to a traditional A/B test.

All you have to do is create some variants, set conversion goals, and turn it on.

You’ll have results in no time as Smart Traffic starts learning and optimizing after as few as 50 visits.

Your UTM Builder

This tool has a futuristic ring to it.

The UTM Tagger 9000.

If you’re looking for a free and easy to use UTM tool, this is it. Smash that button below to get access to a pre-populated spreadsheet with placeholder campaign names, mediums, and sources. All you have to do is drop your information in.

It’s basically a custom version of Google’s tool, just in a Google Sheet instead of a website.

We give it 2 thumbs up! 👍👍

Zest

No, we’re not talking about a shaved lemon peel.

This Chrome plug-in is made with marketers in mind. Zest will run through interest-based content allowing you to tap into “a hub for discovering the best content and people.”

We’re willing to give it a go. We’ll give our thoughts sometime next week in the Facebook group!

Find the Right Questions

Re: the above killer tool recommendation.

If you’re gonna dive into Quora, we can’t recommend Ahrefs’ Site Explorer tool enough.

The Site Explorer feature will allow you to search pages on Quora that receive the most organic, search traffic with ease.

Not interested in Quora? That’s cool too. The Site Explorer combines 3 powerful SEO tools in one interface: Organic traffic research, a backlink checker, and a paid traffic research feature.

Give it a try for $7 bucks for 7 days. Trust us, that $7 bucks will go a long way.

Hyperise

We just stumbled upon this nifty little tool.

Hyperise allows you to create personalized images with a Chrome extension and easy-to-use image editor. Think…quick and customized imagery for your email.

It looks pretty cool.

Shared Inboxes

Helpwise is an easy to use shared inbox for team email accounts like help@, jobs@ etc. As business grows, sharing email accounts among colleagues is not scalable, creates chaos, lack of transparency & security loopholes. This is where shared inbox comes in!

Scale Your List

We couldn’t find an email referral system that scratched our itch, so we did the next best logical thing; created our own. It’s called Scalemail.

There’s a reason brands like AFAR and Have Fun Do Good are using Scalemail…

It works.

If your goal is to build a quality list, smash that button below and sign up for a free demo. What can it hurt?

Get it Done

“If it takes less than two minutes, then do it now.”

2 Minute Habits is a productivity app that helps overcome procrastination in 2 minutes. Give it a try today.

Curated Color

Not sure what colors to use in your designs or where to use them? Happy Colors is a color palette inspiration site that acts as a real-world example as to how the colors could be used in your design projects.