💵 Meta wants to pay creators $3,000 to start posting on Reels and Facebook.

👑 Why Burger King fired its mascot.

👀 Users hate it, but age-check tech is coming.

🐘 Ellie Goulding’s WWF sonic logo gives a voice to mother nature.

💬 This viral tool turns anything into LinkedIn speak.

Your old list is not an asset unless you treat it like a liability first.

Dormant contacts usually include invalid emails, spam traps, and disengaged users, all of which can quickly damage your sender reputation if you contact them recklessly.

Inbox providers look for sudden spikes in volume, low engagement, or high complaint rates that signal that your emails may be unwanted, which can push future campaigns into spam.

So, instead of blasting your full list, rebuild credibility from the inside out, starting with your most recent, engaged users and expanding only when positive signals (opens, replies) confirm it’s safe.

Here’s how:

1. Proper SPF, DKIM, and DMARC authentication are non-negotiable for inbox trust.
2. Use verification tools to remove invalid or risky addresses before sending anything.
3. Start with users active in the last 14–60 days; treat older contacts as high-risk.
4. Give recipients a compelling reason to re-engage. Don’t jump straight to promotions.
5. Increase send volume only if engagement metrics remain strong.
6. Reinforce email outreach with ads or social to rebuild familiarity.
7. Removing “dead weight” improves long-term performance more than preserving list size.

Head to MarTech for more.

Vozo is a video localization tool that translates videos into 100+ languages.

There’s also voice cloning, lip-syncing, subtitle generation, and visual text translation within the workflow.

This means you can upload a video and handle script editing and multilingual publishing in one place.

“The Daily Carnage was the newsletter that brought us the most meaningful demo clicks and new trials.” — Digital Summit

“Open rate was nearly 50% and CTR was relatively high, especially considering this newsletter’s audience was likely being exposed to our event for the first time.” — Adweek

Hop on our 2026 sponsorship calendar to get your content in front of 25,000 marketers.

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Pizza Hut’s new collab with Space Jam is nothing but net.

It’s been 30 years since the movie premiered, and NCAA March Madness is the perfect time to celebrate the 1996 classic.

Pizza Hut is dropping a limited-time “Space Jam x Triple Treat Box,” which bundles two pizzas, breadsticks, and cinnamon sticks in deliciously Looney Tunes-themed packaging.

It’s a multi-channel effort that also integrates the Hut Rewards loyalty program with exclusive merchandise drops and interactive digital games where you can win prizes like free pizza for a year.

Wesson, 1967