Do Ya Know?
Trending Stories
🎤 NBC green-lights an unscripted series about marketing hosted by Jimmy Fallon.
🤖 OpenAI is building a social network.
📊 New data: Media consumption has reached its saturation point.
🔥 Why Tinder burned its logo.
🧠 So, Chief AI Officer is a thing now.
🤩 Spotify pays tribute to major fandoms in its latest global campaign.
👀 ChatGPT can now reference all of your chat history.
📉 5 charts that project the future of ad spend.
✍️ The enduring appeal of pens and paper in a digital era.
🫎 And if you need a breather, stream the Great Moose Migration happening live in Sweden.
Episode 8: A.1. is Taking Our Jobs
This week on the podcast, Shannon recaps:
- Linda McMahon’s “AI” mixup and A.1. Steak Sauce’s response.
- What SNL spoof commercials can tell us about public sentiment.
- What the “AI Action Figure” and “Studio Ghibli” trends mean for brands.
- How “vibe coding” is fundamentally changing development.
- Chili’s fast food financing pop-up next to McDonald’s.
- Jet-Puffed’s Easter marshmallow dye kits, and more.
🎙️ Stream it now:
What We Learned
Monday: Early adopters of mobile wallet marketing are seeing staggering results. Carrefour saw a 24% increase in transaction value when their customers started using Badge-issued loyalty cards. If your team is focused on driving more revenue, watch the <5 min video that explains exactly how Carrefour did it, and how you can get started today.
Tuesday: The Brand Differentiator 2×2 is a simple but strategic matrix that helps brands visualize how they stack up against incumbents, disruptors, and complementary players in their space. Originally developed at Brex, this tactic is all about carving out meaningful differentiation that actually resonates with your audience—not just sounding cool or trendy. Here’s how to use it.
Wednesday: SocialInsider’s 2025 LinkedIn Benchmarks Report reveals just how much the platform has matured into a full-fledged content and engagement engine—especially for B2B brands. With engagement up 30% YoY and organic reach still very viable, the opportunity is clear: brands that show up strategically are reaping the rewards.
Thursday: Google has just released a cheat sheet of best practices for text, image, and video, and logo assets to improve your Ad strength.
The Conversation
🔥 Trending in The Daily Carnage Facebook group this week…
💬 “I own a luxury brand and, since the world is on fire right now, what used to work for advertising doesn’t this year. Is it in poor taste to use the current way people feel as part of my strategy?”
- “It’s a fine line to making that work without being cringe or outright offensive.”
- “If it’s a luxury brand, I’d imagine uncertainty might not be top of mind for your demo.”
- “Every advertiser’s goal is to appear to be an invaluable solution to their target market… this is age old textbook fundamentals.”
- “I’d look more into how you could switch up your offerings to be temporarily more accessible than playing on emotions.”
- “I would just at least run my message strategy by a diverse group of reviewers to see if you’re missing any potential backlash.”
Classifieds
Book a Classified Ad at your convenience.
For $99, you get 200 characters to share your stuff right in this spot.
Our on-demand process lets you select your date, drop in your creative, complete your payment, and get on our calendar ASAP.
Did Ya Know?
Answer: PEEPS are available in 12 flavors.
In fact, you can get PEEPS in 40 flavors… and counting. There’s a lot you might not know about those lil chicks and bunnies that explode in the microwave.
