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The Daily Carnage

november 24, 2023

AI-Curious

Creatives weigh in.

Be in The Know

How Do Creatives Feel About AI?

It’s been one year since the ChatGPT explosion. The folks at It’s Nice That have surveyed hundreds of creative professionals about their use of and feelings toward AI. Here’s a quick overview:

  • 83% have adopted AI into their workflow.
  • 49% have used AI in the past week.
  • 33% have used AI in the past 6 months.
  • 56% are curious about AI.
  • 41% are excited about the opportunities AI will bring.
  • 36% believe AI’s capabilities are overhyped.
  • 26% feel AI is a negative development for creativity.
  • 55% of creatives that work at agencies and studios have used AI in the past week.
  • 38% of solo artists have never used AI in their work.
  • 27% of self-employed freelancers have never used AI in their work.
  • 78% of strategists, 74% of digital artists, and 65% of advertising professionals use AI.
  • 97% are learning AI through personal experimentation.
  • Senior members of staff are using AI most frequently.
  • Just 1% believe that AI-assisted work reaches the highest standards.

Dig into the results at It’s Nice That.

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Q for You

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Fuzzy Feelings

A man made of wool wears a glasses in a winter scape

Apple’s holiday film is a refreshing entry about how art can help us empathize and humanize each other when we least expect it. Additionally, stop-motion animations made of wool characters getting absolutely smacked by life are pretty dang cute.

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