• Death of finsta? Instagram is testing out the option to limit feed post audiences to close friends.
• Just for fun: This is the secret to designing fake brands for film and television.
• YouTube is going to remove some ad controls for creators.
• Myrtle Beach really embraced AI for this bizarre Reddit campaign.

Google has been replacing Universal Analytics with Google Analytics 4 since July 1, 2023.

So, how is it going for you? Take 3 minutes to tell us about what you love, what you hate, your FAQs, and everything on your wishlist.

Your feedback will inform our upcoming webinar, GA4 Like a Pro: Build Confidence in The New Age of Analytics on September 20 at 1 p.m. EST with Steve Lamar, founder of Really Good Data.

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Zoom is dropping a host of upgrades to its suite of tools, like Team Chat, Zoom Phone, and AI Companion. Here, sportcaster Andrés Cantor—known for elongating the word “goal”—helps to rename the brand in order to capture its expansion.