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The Daily Carnage

december 12, 2025

Choose Your Adventure šŸ¹

Are custom algos the future?

Editor’s Note

That fresh email design feeling. ✨

Along with our hot-and-crispy new look, we’ve redesigned Carney.co and created a fancy hub for all things The Daily Carnage, so you don’t have to go digging in your inbox for something you forgot to remember from last week.

It’s never been easier to browse our latest recommended tools and tactics or cruise through recent campaigns and Ads from the Past for inspiration.

Take it for a spin and let us know what you think. šŸ˜‰

— Team Carnage

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Do Ya Know?

Which of these recipes did NOT appear in Google's top searches for 2025?

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What We Learned

Monday:Ā YouTube has finally rolled out Title A/B testing globally after months of limited access. Every creator with advanced features can now experiment with up to three titles, thumbnails, or title–thumbnail combos inside the Test & Compare tool. YouTube is prioritizing watch time as the deciding metric, not CTR. So, instead of rewarding clickbait titles, this system will elevate titles that attract and retain viewers. Not slop. Here’s what to know about Title A/B testing.

Tuesday: LinkedIn has introduced some new ad options to make scaling personalized creative and boosting awareness easier, more efficient, and measurable. Learn more about reserved ads, personalization, AI-powered creative tools, and flexible ad creation.

Wednesday: A study by the University of Wisconsin-Milwaukee, Duke University, and The University of Hong Kong found that reappropriating unfair or irrelevant criticisms can increase ad click-through rates by up to 27%, making brands appear more confident, humorous, and likable. (Of course, you can preemptively create clever ads without waiting for criticism.) Here’s how to do it.

Thursday: Pinterest’s 2026 Trend Report is a story about emotional resonance, individual expression, and creative freedom. These insights can be helpful for anticipating and approximating what kinds of styles, products, or content will resonate in 2026 and why. So, here’s a quick breakdown of major themes.

Carnage Connections #85

Can you solve this puzzle? šŸ”

Carnage Connections #85

Facebook Group Friday

The Conversation

šŸ”„ Trending on The Daily Carnage Facebook group this week…

ā€œWhen I run display ads I like to design banner ads in an array of Google Ad sizes, upload them and let them run. I do NOT like the hodge-podge design aspect of Dynamic Ads. Is it me or is Google making it harder and harder to get this sort of campaign running?ā€

šŸ’¬ Our community of experts says:

  • ā€œYou won’t get the same reach at all. They stack the deck against any controls. My rep today tried to tell me my bids impacted my ad strength, campaign level bids. That account uses ad group level bids.ā€
  • ā€œYes. They really seem to prefer their Dynamic Ads. It’s frustrating. And if you run both the Dynamic ads will just completely dominate the campaign.ā€
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Ads From the Past

Ads from the Past

Chip 'N Dale 1991

Chip ā€˜N Dale Frozen Fudge Bars, 1991

Did Ya Know?

Answer:Ā Mississippi Pot Roast.

How ’bout them poll images, though? šŸ˜

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