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The Daily Carnage

october 30, 2025

Ghost Posts šŸ•Æ

Nothing is forever.

Do Ya Know?

Happy Halloween, Carnies.

What’s the name of Snapchat’s ghost mascot?

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What We Learned

Monday: Trend-jacking can deliver short-term engagement, but it rarely builds long-term cultural influence. So, how do you move from participation to ownership? You have to know your brand, have a clear voice, and create moments that feel organic, not opportunistic.

Tuesday: According to Taligence’s Q3 U.S. Marketing Jobs Report, listings for entry-level marketing roles dropped 8.6% year-over-year, though a 5.4% quarterly uptick hints at a slow rebound. The average marketing job now stays open 41 days. CMOs saw a 10.1% YoY pay drop. Meanwhile, entry-level salaries remain stagnant at about $50,000, with minimal movement from last year. Here’s the breakdown.

Wednesday: Marketing, party of one? You’re the strategist, designer, copywriter, analyst, and occasionally the person packing boxes. The ā€œsolo marketerā€ title is becoming increasingly common. Here’s how to survive and thrive alone (if you must).

Thursday: Acquiring early customers doesn’t have to cost you. Focus on channels driven by storytelling, community, and smart positioning, not big budgets. Try these zero-dollar, grassroots acquisition channels before spending big.

Carnage Connections #79

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Carnage Connections #79

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Did Ya Know?

Answer: Ghostface Chillah.

As you can probably guess, Snapchat CEO Evan Spiegel and was inspired by Wu-Tang Clan’s Ghostface Killah.

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