News

Be in the Know

Nintendo’s Ring Fit Adventure has the perfect party games for when you’re slightly drunk.
Watch out Waze. Google Maps on iOS will soon let you report speed traps and traffic slowdowns
T-Mobile partners with Jeffrey Katzenberg’s mobile streaming service Quibi.
Imgur won’t support Reddit’s NSFW communities anymore because they put its ‘business at risk’.

Tactics

What Makes a Good Website?

That’s a loaded question, right? ☝🏼

Unfortunately, the answer isn’t one-size-fits-all either.

Regardless of your industry, here are some tips on making your website good.

Your website satisfies user intent and has a clear goal: The ol’ build it and they will come days are over folks. The core of a good website is knowing who your audience is and why they’re coming to your website. What do they want? Are they looking to make a purchase? How did they land on your site? Map out your site based on these audience answers.
Your website has technical prowess: Before you get into the SEO weeds, focus on the basics. Website speed, easily crawlable, not bogged down with large images, etc. Good sites are without technical errors. If you’re a WordPress user, we’re big fans of Yoast. They’ll point out the errors for ya.
Your website is trustworthy, safe and secure: We all know what a sketchy site looks like. Don’t be that site. “Use up-to-date software, have your SSL in order, make strong passwords, use tools such as Cloudflare to protect your site from DDoS attacks, etc.”
Your website has a great design and stellar UX: Attention spans are becoming shorter and shorter. From your messaging to your CTA’s, focus on giving the user a great experience. Get to the point and get to it quickly.
Your content is on point: Take off your sales cap for a second and give your users the content they actually want. This ties back into tip #1…know your audience.
Mobile-first: It’s 2019. This a no-brainer. Design your site with mobile in mind first, not the other way around.