💨 Popeyes posts “pope yes” FTW.

🎉 Here’s how brands celebrated Cinco de Mayo.

🔍 It’s official: Google launches AI Max for search campaigns.

🔨 US asks court to breakup Google ad businesses.

🔒 Instagram launches first official use of unlockable Reels.

📌 Pinterest rolls out enhanced visual search features.

💬 6 standout quotes from the 2025 Possible marketing conference in Miami.

🚿 Influencer Alix Earle said her beauty secret is expired Pantene. So, Pantene made an “Unexpired” line.

Monday: Google is rolling out a suite of new features to Performance Max that will make it easier to understand where your results are coming from and how to optimize across Google’s vast ad network. Here’s what’s new in PMax reporting.

Tuesday: Brands are facing a culture lag. According to the 2025 State of Creativity Report, only 13% or brands feel confident in their insight development, and just 12% rate their cultural agility as excellent. So, what’s holding brands back?

Wednesday: ChatGPT is now surfacing product recommendations directly in its responses, complete with images, pricing, ratings, and short explanations. For ecomm brands, that means a new (and free) visibility channel that could drive high-intent traffic, especially since these listings aren’t ad-driven… yet. Are your products in a position to be found by ChatGPT?

• 💡 According to our poll, 33% of marketers say AI channels are now part of their ecomm strategies.

Thursday: If you want your content to rank, convert, and keep your SEO engine running long-term, building topical authority is the playbook. Think of it like this: If your website were a person, would it sound like an expert or just someone who read a few blog posts? Here’s how to build real-deal topical authority.

Can you solve this puzzle?

Lindsay posted: “What are your favorite sites/newsletters/Substacks that aggregate marketing/content jobs?”

Nancy posted: “Anyone using Tracksuit? Thoughts about it? Other options you’re using?”

Morganne posted: “Should I let an HR employee manage the employee clothing webstore and promo goods for their career fairs?”

Lena posted: “How do I access Facebook support via chat?”

Book a Classified Ad at your convenience.

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Our on-demand process lets you select your date, drop in your creative, complete your payment, and get on our calendar ASAP.

Answer: Pope Benedict XVI.

In this case, a picture is worth 140 characters.