⚽ Levi’s, Beats and Heinz won the World Cup without paying FIFA.

🤖 Data: ChatGPT is America’s favorite chatbot.

🎭 TikTok introduces branded mini-dramas.

🎛️ Instagram tests real-time algorithm customization.

🛒 Instacart goes full-funnel with a new in-app Immersive Feed.

🍹 How Aperol is working to make the spritz a year-round drink.

What does Google have to say about AI search?

Good SEO is good GEO. The fundamentals still matter.

Brendon Kraham, VP of Search & Commerce Global Ads Solutions, says that AI Overviews and AI Mode are built on the same core ranking systems that power traditional Search, so strong SEO is still the foundation for visibility.

Instead of chasing every new acronym (GEO, AEO, ???) or trying to reverse-engineer AI models, here’s what Google recommends:

• Same as ever, create content for people, not bots.
• Share original expertise and first-hand experiences.
• Build content only your brand can create.
• Maintain a fast, user-friendly website.
• Keep product data and business profiles up to date.
• Measure success with business outcomes like leads and sales > vanity metrics.

Unique insights, proprietary data, expert opinions, customer stories, and real-world experience still wins.

Head to Think with Google for more.

VisibAI is a new auditing tool that checks whether your business appears in AI-generated recommendations from ChatGPT, Claude, Gemini, Perplexity, Mistral, and You.com,

Then, it scores your visibility and compares it against competitors.

Plus, it gives you recommendations like unblocking AI crawlers, improving structured data, strengthening topical authority, and creating content that AI models are more likely to reference.

Don’t miss the latest episode of The Daily Carnage Show, “Marketing as Infrastructure: Our Cannes Titanium Lions Picks,” Shannon shares the Carney shortlist of campaigns that raised the bar and changed the game over the last year.

🎙️ Plus, catch up on Season 2:

• Silent Spring: Is Rainbox Capitalism Dead? (11:41)
• The Future of Google Search (9:56)
• GLP-1s are Disrupting Every Sector (9:56)
• Spirit Airlines 2.0: Will it Fly? (11:08)
• Major Platform Updates (8:17)
• Nike Runs into Controversy (12:19)
• Transgressive OOH (18:45)
• Your Brain on AI (12:33)
• Meta, McDonald’s Mukbang, and The OpenAI Mess (14:41)
• Ethics in the AI Era (18:33)

🎙️ Now streaming on Youtube, Spotify, Amazon Music, and Apple Music.

👽 Weigh in on The Daily Carnage Subreddit:

The Daily Carnage Show Ep 2.11 Discussion: “Whether or not it appears on a Cannes Lions shortlist… What work from 2025-2026 do you think raises the bar for marketers and brands? Drop your kudos and links here!”

🎙️ The Daily Carnage Show is growing!

So, we’re excited to share a new sponsorship opportunity.

Book a Pre-Roll Ad at the top the episode with your preferred script, on-screen text, and link in description.

🎧 Podcast advertising is one of the highest-performing brand channels:

• 60%+ of listeners say they’ve searched for a product after hearing it on a podcast.
• Podcast ads consistently outperform display ads on engagement and recall.
• Pre-roll ads are among the most-heard placements, with the strongest completion rates.

🗣️ This is your opportunity to reach a highly engaged audience of marketers, creatives, and strategists when they’ve got their listening ears on.

Interested in sponsoring an upcoming episode? Reach out and let’s build something together.

Political advocacy group Campaign Fund is selling inflatable balls.

Why? Well, they’re protesting the proposed taxpayer funding for President Trump’s White House ballroom project.

“Balls, Not Trump’s Ballroom” encourages supporters to purchase bright blue inflatable balls for $10, with proceeds helping fund the Testicular Cancer Awareness Foundation (TCAF).

The social video is worth a watch for the puns alone.

Volkswagen, 1967