The Daily Carnage

The savvy marketer's hub for industry news, insights, resources, and culture.

Today’s Issue

Lost In Translation 🌎

The same AI experience can feel different across cultures.

Issues

View All

YouTube Automatic Captioning

Adding subtitles to videos is its own art form. Timing, transcription, sound effects, and music must all be considered. Paying for a service is a simple way of going about it, but there’s an even simpler way with YouTube’s automatic captioning.

Just select “Subtitles”, click your video, and review automatic captions. YouTube uses voice recognition and transcribes dialogue in your video accordingly. Better yet, upload a script so your closed captions may be as accurate as possible. After you’ve done this, just make any subtle timing adjustments needed. Voila!

Linkody

Checking your backlinks manually takes up lots of precious time and would require so much attention as the entire web keeps updating. When you’re looking for an overview of all your backlinks, Linkody delivers with ease.

Receive notifications when new links appear and existing ones disappear. Use the disavow tool so you can identify harmful backlinks and generate a disavow file you can upload to Google. You can even set up a daily overview you’ll receive in your email so you can stay on top of all your backlinks.

Facebook Pixel Helper Chrome Extension

Sometimes you don’t want to navigate away from a page when viewing its analytics. If you’re looking for a simple overview of all the events fired on your Facebook Pixel, then the Facebook Pixel Helper Chrome Extension does the trick.

Simply install the extension in Chrome and click it when you’re on one of your webpages. You’ll find event names, parameters sent, page warnings, and issues you should address. It’s a handy view you can utilize when you just need some quick info.

Keyword Tool

Want to jumpstart your research into Google’s suggested phrases? There’s a free and simple way to do this with Keyword Tool.

This tool pulls directly from thousands of keywords found in Google Autocomplete. Just type in a few keywords and see what is suggested. Give your own branded keywords a search and find out where your blind spots may be.

Perlu

Influencer marketing is a great strategy to reach like-minded individuals, and convert them into fans. But where do you begin? Enter, Perlu.

We hear Perlu is a useful tool to help brands and influencers meet, collaborate, and grow. You can sign up as a brand or as an influencer. For a brand, you can take advantage of several benefits like

Amplify your message to the right audience for your niche.
Create stunning content with highly creative influencers that will engage and thrill your audience.
Have access to community-curated Packs to find several influencers that align with you.
Use powerful collaboration tools to manage your campaign from metrics to payments.

Click below to look into this influencer marketing one-stop-shop.

Clideo Video Maker

When it comes to one-off, social media videos, sometimes a robust video app taking up space on your hard drive isn’t always necessary. Executing a vision can take time and know-how when making a video, so easy and versatile solutions are welcome.

Clideo delivers an online video maker for any device. You’ll find presets for YouTube, Instagram, Stories, and Facebook all in an intuitive interface. Your files are protected and stored no longer than 24-hours making for a quick turnaround for quick projects.

BEA Data

It’s easy to get lost in numbers and stats. Poring over data doesn’t always yield any great benefit unless your brain is a sponge. When you deduce something from your research, you create something valuable. Share your findings with your audience and they’ll see the value too.

The Bureau of Economic Analysis has all sorts of data for many different topics. Discover something you didn’t know about your locale or learn about changes in consumer spending. Your interpretations lead to insights, and delivering insights is the backbone of thought leadership content.

Schedule a Virtual Event with Woven

Want to get your crew together for a virtual happy hour? Or perhaps you’re scheduling an online networking event or even a yoga class. When it comes to open invitations for your next event, Woven has you covered.

Woven is an intelligent calendar you can use when scheduling meetings and events in your personal and professional life. For an open invite, create your event in Woven and then add the open invite module once you’re ready to open it up for registrations. Easy! You’ll get a custom link with your own message. This way anyone can register as you can share across all your channels. You’ll be up and running in no time!

EOS Webcam Utility

Live streaming, webinars, and video chats are nothing new, but the frequency in which we use these services has increased greatly. Some devices don’t produce a quality image on your end, and perhaps you’re looking to change that without dropping top dollar on a new webcam.

EOS Webcam Utility allows you to repurpose a variety of Canon EOS and Powershot cameras into exceptionally capable webcams. You and your viewers will notice a huge bump in quality. It works for both Mac and PC, so get started and instantly improve the quality of your streams with friends, family, clients, webinars, and anything else.