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The Daily Carnage
The savvy marketer's hub for industry news, insights, resources, and culture.
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The Messy Middle
Scott Belsky is kind of a big deal. He sold Behance to Adobe in 2012 for $150 million and became an early investor in Uber, Pinterest, and Warby Parker.
That’s just the highlight reel though. Those accolades didn’t come easy for Belsky. He left a cush job with Goldman Sachs to start a scrappy, bootstrapped business called Behance in 2006.
We’re currently reading his book ‘Messy Middle’, which is all about enduring, optimizing and making it through. It’s a great book to kick off your new year with.
Never Change Your Bio Link Again
Don’t you hate having to log in to Instagram to change your bio link? Enter LinkTree. Linktree is a free tool for optimizing your Instagram traffic.
Sign up and you’ll get one bio link to house all the content you want to drive traffic to.
What we like: the free version offers a lot of features. It’s very easy to manage.
What we don’t like: the free version includes LinkTree branding and doesn’t allow for email newsletter integration.
This girl is on LinkTreeeeeeee
If you wanna see LinkTree in the wild, check out Alicia Keys IG profile link here.
The Ball’s in Your Court
Albacross makes lead generation a bit easier by telling you exactly who is landing on your website and how to reach them.
What we like: It’s pretty dang intuitive and easy to use. It’s also GDPR compliant.
What we don’t like: Sometimes the contact information is slightly inaccurate, which requires a little legwork.
Insights
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Sharpen Your Core Skills: Listening, Remembering, and Note Taking
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Dialogues: Kimberly Bailey, Head of Marketing at Alpaca
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Know Your Audience: Avian & Saurian Edition
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Which comes first, the copy or the design?
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The New Search Paradigm: How Marketers Can Prepare for SGE
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5 Tips for Marketers Who Hate Writing
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9 Proven Tactics for ECommerce Websites to Reduce Their Cart Abandonment Rates
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