⏸️ AI developers call for slowdown.

💄 Weeks ahead of #RushTok, brands are getting ready to GRWM.

📺 Streaming platforms are looking for their Wordle.

🥵 Degree sweats it out with NYC subway commuters.

😎 Snickers Ice Cream is looking for a chief online chill officer.

Threads rewards brands that show personality, jump into timely conversations, and respond to other users instead of posting in isolation.

So, community management is just as important as content creation. Instead of scheduling a week’s worth of promotional posts and walking away, dedicate time to replying, engaging with creators, and joining relevant discussions.

Threads’ desktop monitoring columns also make it easier to track keywords, competitors, and industry conversations in real time.

Here are five takeaways:

1. Develop a distinct voice. Avoid copying your LinkedIn or X strategy. Threads favors authenticity and personality.
2. Prioritize conversations. Replies and discussions often outperform one-way promotional posts.
3. Monitor industry topics. Use keyword tracking to identify trending conversations worth joining.
4. Partner with creators. Influencers can help brands tap into established communities and reach new audiences organically.
5. Stay consistently active. Frequent engagement builds visibility far more effectively than occasional campaigns.

Get the full scoop at Social Media Today.

PhotoShelter is an AI-powered digital asset management platform that can automatically identify people, objects, logos, and scenes; generate alt text for accessibility; and even search for assets using natural language.

Think searching for “employees handing out T-shirts at an event” instead of relying on exact metadata tags.

There is also visual and similarity search, making it easier to uncover forgotten content and extend the lifespan of your existing assets.

Don’t miss the latest episode of The Daily Carnage Show, “Sony & The Death of Physical Media” to learn more about Sony’s controversial decision to end disc production, the subsequent backlash, and the ongoing debate about consumer ownership.

🎙️ Plus, catch up on Season 2:

• Brand vs. Planet: The Marketer’s AI Footprint (12:14)
• Silent Spring: Is Rainbox Capitalism Dead? (11:41)
• The Future of Google Search (9:56)
• GLP-1s are Disrupting Every Sector (9:56)
• Spirit Airlines 2.0: Will it Fly? (11:08)
• Transgressive OOH (18:45)
• Your Brain on AI (12:33)
• Ethics in the AI Era (18:33)

🎙️ Now streaming on Youtube, Spotify, Amazon Music, and Apple Music.

Got a marketing problem you’re trying to solve? Need a second opinion? Wondering whether a new platform, AI tool, campaign idea, or strategy is worth pursuing?

Every Friday, we’re clocking in for Agency Office Hours sessions: 30-minute sessions for Daily Carnage readers to chat with the Carney team.

Bring your questions. We’ll bring our experience.

Whether you’re trying to improve performance, navigate industry changes, troubleshoot a campaign, or simply sanity-check an idea, we wanna hear what you’ve got going on.

No pitches. No obligations. No sales deck. Seriously.

Just a free 30-minute conversation with the team behind The Daily Carnage.

👉 Reserve your Office Hours session now.

🎙️ The Daily Carnage Show is growing!

So, we’re excited to share a new sponsorship opportunity.

Book a Pre-Roll Ad at the top the episode with your preferred script, on-screen text, and link in description.

🎧 Podcast advertising is one of the highest-performing brand channels:

• 60%+ of listeners say they’ve searched for a product after hearing it on a podcast.
• Podcast ads consistently outperform display ads on engagement and recall.
• Pre-roll ads are among the most-heard placements, with the strongest completion rates.

🗣️ This is your opportunity to reach a highly engaged audience of marketers, creatives, and strategists when they’ve got their listening ears on.

Interested in sponsoring an upcoming episode? Reach out and let’s build something together.

Let’s take this party outside of the inbox, Carnies!

Connect and network with over 20,000 marketers to get (and give) advice, feedback, support, and LOLs.

• 💬 Join r/TheDailyCarnage on Reddit
• 👍 Join The Daily Carnage Facebook Group

😎 See ya there.

RYZE wins for cutest new mascot.

In a new campaign by Object & Animal, “What Would Happen If You Felt a Little Bit Better Every Day?”, everyday people rediscover their energy and confidence, accompanied by a playful mushroom guide.

No science jargon here, just an approachable lil guy.

Lee, 1936