🎥 Google tests video ads in local search results.

⏱️ YouTube adds custom timestamp sharing for mobile.

🎨 deviantART says embracing AI has paid off.

👗 David’s Bridal is betting on creators for its comeback.

🤖 Can AI run an entire retail location?

🍕 Pizza Hut celebrates 4/20 with OOH about “baking temperature.”

Most content fails because it skips the hard thinking that makes it original.

When you jump straight into writing, you end up producing polished but generic material. Your content that looks good but says nothing new.

Originality, on the other hand, is the result of structured prep work that connects strategy, research, and real human insight.

This is non-replicable value. It’s strong content that reflects lived experience, not just internet consensus. So… do your homework.

Here’s what to know:

• Originality is created before writing, not during it.
• Strategy alignment ensures content ties to real business goals.
• Briefing connects scattered inputs into a coherent narrative.
• Expert interviews unlock insights unavailable online.
• First-party data strengthens credibility and differentiation.
• And unfortunately… generic, SEO-first content erodes trust over time.

Check out the full scoop at Beam.

Anthropic just announced Claude Design, powered by its latest model. It lets you generate full marketing assets, slide decks, prototypes, and UI concepts with prompts.

Basically, it will compress the entire design workflow into a single conversational loop. You can generate a first draft and refine it through chat, inline edits, or adjustable controls.

It can also ingest design files or codebases and automatically apply a consistent design system across outputs.

✨ Don’t miss the latest episode of The Daily Carnage Show, Transgressive Out-of-Home Advertising (18:45).

Shannon gives a brief history of OOH—all the way from ancient murals to Mail Pouch Tobacco barns to augmented reality. Then, we deep dive into 12 examples of transgressive OOH in the 21st century that changed or challenged how we as a public move through space and time.

Catch up on Season 2:

• Your Brain on AI (12:33)
• Meta, McDonald’s Mukbang, and The OpenAI Mess (14:41)
• Ethics in the AI Era (18:33)

🎙️ Now streaming on Youtube, Spotify, Amazon Music, and Apple Music.

“The Daily Carnage was the newsletter that brought us the most meaningful demo clicks and new trials.” — Digital Summit

“Open rate was nearly 50% and CTR was relatively high, especially considering this newsletter’s audience was likely being exposed to our event for the first time.” — Adweek

Hop on our 2026 sponsorship calendar to get your content in front of 25,000 marketers.

Book a $99 Classified ad instantly, or ask us about our custom sponsorship packages tailored to your campaign objectives.

It’s time for the NFL Draft.

The LA Rams’ 2026 draft campaign, “Thursday,” is a reimagining of the cult classic Friday as a football-themed parody tied to the start of the celebration.

They even filmed at the original movie location and casted O’Shea Jackson Jr. alongside the sons of the film’s original stars.

There are immersive fan experiences, too, like live events and branded activations at Hollywood Park.

Weigh in on The Daily Carnage Subreddit:

• B2B lead gen and data enrichment tools: “Our team has just had an abysmal experience with Seamless.ai and we’re interested in exploring competitor. Do you have a tool you’d recommend?”
• Smash or Pass: Your Email Service Provider: “What is your ESP and why do you love it? If you hate it, what keeps you on board?”
• Using LinkedIn’s Post Inspector to Reset Cached Meta Data and Images: “LinkedIn will sometimes stubbornly associate an out of date featured image with a URL from your website. Here’s a super simple fix.”

Pream, 1962