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The Daily Carnage

may 1, 2026

Is Facebook in my camera roll? šŸ“ø

AI ads get cheaper, BTS takes over, and more

Do Ya Know

Which brand is NOT a current partner for The Devil Wears Prada campaign?

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What We Learned

Monday: This week on The Daily Carnage Show, Shannon unpacks Nike’s ā€œWalkers Toleratedā€ Boston Marathon controversy—and how the competitors quickly responded with inclusive campaigns. Plus: ChatGPT ads shift from sky-high CPMs to more practical CPCs, Facebook tests camera roll-powered post ideas, deviantArt bets on AI for a comeback, and brands like Starbucks and Little Caesars turn ChatGPT into a new ordering channel. Don’t miss ā€œNike Runs into Controversyā€ (12:20), now streaming.

Tuesday: Behind-the-scenes content pulls audiences into the making of a brand—showing the people, process, and moments before anything goes live, that transparency builds trust in an overly polished digital world, while also making brands feel more human and relatable. It’s also a smart way to stay consistent: one effort can fuel multiple pieces of content. And because it’s raw and real-time, BTS often performs better with algorithms—especially in short-form video. Learn more from Planoly.

Wednesday: Rising cost-per-click isn’t always a bad sign—it can actually reflect stronger campaign quality. With smart bidding, you’re not just paying for clicks, but for the likelihood of conversion. Algorithms factor in intent, behavior, and context to bid higher on users more likely to convert, so higher CPCs often mean you’re winning more valuable prospects—not wasting spend. Meanwhile, cheaper clicks tend to come from low-intent or less competitive queries. Here’s what to know.

Thursday: A/B testing is evolving into A/B/T—where ā€œTā€ stands for theory. Instead of just comparing variations, marketers test a clear hypothesis alongside A and B. It’s a shift from small tweaks to intentional ideas. The result: more engaging content that drives insight, not just optimization. Check out DMNews for the full scoop.

Carnage Connections #102

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The Daily Carnage Show

Now Streaming

Nike Runs into Controversy

✨ Don’t miss the latest episode of The Daily Carnage Show, Nike Runs into Controversy (12:20).

Shannon breaks down the ā€œWalkers Toleratedā€ Nike controversy, and how competitors Altra, Asics, and Ecco responded with their own inclusive campaigns. Plus, ChatGPT ads move from outrageous CPMs to reasonable CPCs, Facebook wants to dip into your camera roll for inspiration, deviantArt sells its soul, and Starbucks and Little Caesars are taking orders through ChatGPT.

Catch up on Season 2:

šŸŽ™ļø Now streaming onĀ Youtube,Ā Spotify,Ā Amazon Music, andĀ Apple Music.

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Ads From the Past

Ads from The Past

Chesterfield, 1939

Did Ya Know

Answer: Zara.

Luxury fashion and beauty brands often tie themselves to major film releases, especially ones rooted in style and culture like The Devil Wears Prada. Take a look at every Devil Wears Prada 2 collab.

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