Do Ya Know?
The first-ever TV commercial aired on July 1, 1941 for THIS brand.
Marketer Burnout: A Crisis of Creativity
The marketing and advertising world is in burnout crisis.
Shannon outlines signs of burnout and some of the primary causes, including digital overload, multitasking, unsustainable demand and unrealistic expectations, role creep, generative AI, and more.
Finally… how do we fix it?
🎙️ Stream now (17 min):
Trending Stories
YIKES
😬 Brands were all-in on the Coldplay concert couple. Should they have been?
- According to our poll, 53% of marketers say no, it’s not a good look.
👖 American Eagle removes part of its Sydney Sweeney campaign following pro-eugenics accusations.
🍩 Dunkin’ now faces backlash over genetics reference in new ad.
UNCONVENTIONAL
📺 Why does Bob’s Discount Furniture have a reality TV series?
🥃 Jenga is selling a Jenga set filled with 25-year-old Japanese whisky.
🚗 Audi reinvents the car manual.
SOCIAL
☀️ And in Europe, TikTok launches a more positive version of the app.
🛑 Meta to suspend all political ads in EU.
CAMPAIGNS
💍 Pizza Hut wants a slice of wedding season with “After Pizza Cakes.”
🧛♂️ Aldi blends Summerween and Back-to-School in latest product rollout.
📚 Spotify wants you to Read Like You Listen.
🎒 JanSport bets on weirdly relatable content for its TikTok back-to-school campaign.
What We Learned
Monday: According to Adobe’s July 2025 survey, 77% of ChatGPT users in the U.S. now use the AI platform as a search engine. Nearly 1 in 4 Americans say it’s their first stop for finding information. Here’s what they’re using it for and why.
Tuesday: TikTok is testing a new feature called Bulletin Boards, a one-way feed where creators can post updates, drop links, and share their latest content directly, no algorithm middleman required. It’s time to start thinking about how to leverage it.
Wednesday: Google’s newest conversion metric, Branded Searches, lets advertisers track how many users searched for their brand on Google or YouTube within 30 days of seeing an ad. It’s not a direct conversion like a purchase or signup, but it’s still a powerful signal of brand curiosity, especially useful for upper-funnel campaigns.
Thursday: Thanks to a $60M+ content licensing deal with Google, Reddit now dominates SERPs, particularly for high-intent keywords across nearly every category. In fact, Reddit is the #2 most visited site via search traffic in the U.S., second only to Wikipedia. Here’s why Reddit matters in 2025.
Classifieds
Schedule a Classified Ad at your convenience.
For $99, you get 200 characters to share your stuff right in this spot.
Our on-demand process lets you select your date, drop in your creative, complete your payment, and get on our calendar ASAP.
Ads from the Past
Dr. Pepper, 1959
