🔥 LinkedIn shares the 10 fastest growing skills in marketing.

💸 How the K-shaped economy is affecting consumer spending.

🧵 These are the 45 best Subreddits for marketers and SEOs.

🎧 Listen: Why some creators are re-auditing their brand deals after the Hootsuite-ICE controversy.

⛷️ How Figs pivoted its Lindsey Vonn Winter Olympics campaign.

👀 Study: Content marketing jobs are splitting in two.

🏝️ Survivor celebrated 50 seasons with a 50-state scavenger hunt.

Microcopy is the tiny pieces of text embedded throughout a digital product, like the words on buttons, form hints, error messages, confirmations, tooltips, you get it.

Microcopy guides people at precise moments of interaction. It should be short, aware of where users might hesitate, actionable, and authentic to the brand’s voice.

It’s not flashy, but it’s critical copy. Unclear labels can lead users to abandon forms or hesitate to click, but thoughtful wording reduces friction and builds trust.

Here’s a list of common microcopy elements you’ll encounter in UX/UI design:

• Button and call-to-action (CTA) text: “Sign up for free” or “Continue to payment” to set clear expectations.
• Form field labels and hints: guiding users what to enter, like “Enter email address.”
• Error and validation messages: explaining what went wrong and how to fix it.
• Helper text and tooltips: short tips that clarify functions.
• Empty states or confirmation text: reassuring users after an action.

Check out Brief-er for more on microcopy.

Hark is an audio platform and app that curates the most compelling moments from a wide range of podcasts into themed “Harklists.”

These are basically bite-sized playlists built around topics or ideas you might be interested in, which is helpful for discovering new shows, voices, and stories.

It’s a full-featured podcast player, too, so you can listen as you usually would and integrate your own subscriptions from other services.

“The Daily Carnage was the newsletter that brought us the most meaningful demo clicks and new trials.” — Digital Summit

“Open rate was nearly 50% and CTR was relatively high, especially considering this newsletter’s audience was likely being exposed to our event for the first time.” — Adweek

Hop on our 2026 sponsorship calendar to get your content in front of 25,000 marketers.

Book a $99 Classified ad instantly, or ask us about our custom sponsorship packages tailored to your campaign objectives.

Spotify has teamed up with Liquid Death to launch the Eternal Playlist Urn, a limited-edition Bluetooth speaker/cremation urn.

Only 150 units were released at $495 each, but beyond the collectible, Spotify launched an “Eternal Playlist” generator that creates a custom playlist based on your answers to morbid prompts.

Can’t beat a campaign with dark humor, scarcity, personalization, social sharing, and good old shock value.

Columbia House, 1970s