🤖 Meta expands access to AI business assistant.

📸 Instagram tests new “Instants” app to rival Snapchat.

✂️ How marketers are making experiences worth clipping.

🎬 Branded films are making a comeback.

🧠 These are the 5 skills that set us apart from AI.

📊 Infographic: These states use AI the most.

This week on The Daily Carnage Show, Shannon breaks down the “Walkers Tolerated” Nike controversy at the Boston Maraton, and how competitors Altra, Asics, and Ecco rushed to respond with their own inclusive campaigns. Plus:

• ChatGPT ads move from outrageous CPMs to reasonable CPCs, signaling a maturation from risky experiment to legitimate channel.
• Facebook wants to dip into your camera roll for post inspiration. How will users react to the new opt-in feature?
• After struggling for years to regain footing, legacy platform deviantArt claims AI has helped it enter a new chapter full of growth. But can it retain its soul?
• Starbucks and Little Caesars are taking orders through ChatGPT, effectively changing the customer interface from apps and menus to a conversational, intent-based ordering experience.

🎙️ Don’t miss “Nike Runs into Controversy” (12:20), now streaming on:

• YouTube
• Spotify
• Amazon Music
• Apple Music

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IKEA is “repackaging” cereal and candy brands into clean, aesthetically pleasing containers in a new campaign called “Unpackaged Goods.”

Created by Rethink, it has launched on OOH placements and platforms like TikTok and Pinterest, using playful taglines like “Organize the rainbow” with Skittles.

Rather than focusing on product features, IKEA demonstrates real-life use, showing how its containers align with existing consumer behavior.

It’s a great example of tapping into a trend audiences already understand to boost cultural relevance.

Weigh in on The Daily Carnage Subreddit:

• B2B lead gen and data enrichment tools: “Our team has just had an abysmal experience with Seamless.ai and we’re interested in exploring competitor. Do you have a tool you’d recommend?”
• Smash or Pass: Your Email Service Provider: “What is your ESP and why do you love it? If you hate it, what keeps you on board?”
• Using LinkedIn’s Post Inspector to Reset Cached Meta Data and Images: “LinkedIn will sometimes stubbornly associate an out of date featured image with a URL from your website. Here’s a super simple fix.”

Playtex, 1978