Do Ya Know?
Crocs just dropped a Pringle-inspired product line. Which CPG brand has Crocs NOT worked with?
Top Posts of The Week
📱 noplace, a mashup of Twitter and Myspace for Gen Z, hits No. 1 on the App Store.
🧼 What’s with all the rebrands, refreshes and repositionings?
🧵 Threads now has more than 175 monthly active users.
🥾 The Pringles x Crocs collab is ridiculous, and we love it.
đź‘Ź Report: These brands ran the most effective ads of 2024 so far.
🌮 Sure, sign me up for Taco’s Bells early retirement community.
đź’¸ Big brands reduce TikTok spend ahead of U.S. removal.
đź«° LinkedIn has expanded its sponsored articles ad option to include sponsored newsletters.
What We Learned
Monday: SCAMPER is an SEO planning technique to help you develop original and new ideas for content. Each step helps you think from different perspectives, stimulate team discussion, and challenge your current approach to your content ecosystem.
Tuesday: More Apple Mail disruptions. Expiring emails. Unsubscribe prompts after 30 days. Automatic extraction. Let’s break down 4 changes coming to email soon.
Wednesday: Revisit your webinar strategy with these tips to supercharge your efforts before, during, and after the event.
- đź’ˇ According to our poll, 30% of marketers like to attend webinars live, while 18% like to watch webinars on their own time. But the majority (37%) prefers both, so make sure to send attendees the recording after the event is over. 15% just hate webinars altogether.
Thursday: Email Tool Tester put together some illuminating stats for email in 2024. If it feels like everything is spam, you’re getting data-breached constantly, and you basically check email for living… you’re not wrong.
Carnage Connections
How well do you know the nicknames that marketers and media have assigned to generations over the last 60 years?
The Conversation
Danielle posted, “We have a LinkedIn ad promoting our white paper. The ad itself is hitting the best targets, high engagement and clicks but almost no conversions once they get to the landing page.
I’d love to see examples of highly converting landing pages.”
Kate posted, “What are we all using to consolidate our data? Domo, HubSpot, Funnel.io? Trying to stream all my data into one dashboard so I’m not downloading spreadsheets and data from 12 different sources to analyze leads, conversions, revenue manually for hours.”
Hailey posted, “Anyone else getting absolutely spammed with fake e-comm ads? I can’t report them fast enough but this is bananas!”
Kerry posted, “We recently had a system outage that lasted a few weeks. However, we’re coming back online and need to send a message and possibly provide a promotion to thank our customers for being patient and working through this with us. Any ideas on a promotion, event, even messaging to avoid?”
Classifieds
Place a Classified Ad in a Friday edition of The Daily Carnage for just $99.
What you get:
- 200 characters đź“Ł
- An internal link đź”—
- Your ad lives on our site indefinitely đź’›
Let’s get it on the calendar.
Frozen Ginger Mint Mocktail
Ingredients
- 10 mint sprigs
- Âľ oz simple syrup
- Âľ oz freshly squeezed lime juice
- 4 oz ginger ale
- ½ cup crushed ice
- Mint sprigs and lime wedge for garnish
Steps
- In a blender, add ice, mint, simple syrup, lime juice, and ginger ale. Blend until desired consistency.
- Pour into rocks glass. Garnish with mint sprigs and lime wedge.
Recipe by Love to Know
Ads from the Past
MTV, 1981
Did Ya Know?
Answer: Ben & Jerry’s.
But surely there’s some overlap in that Venn Diagram, right? While you’re considering that, take a walk down memory lane on Croc’s webpage for limited editions of seasons past.
