🇺🇸 These brands are feeling patriotic for the 4th of July.

📩 Meta adds more business messaging features.

⚖️ Can Lululemon make a federal case out of dupe culture?

🚗 Sephora will pay for your Lyft to the store.

🎥 Substack’s video bet could be a growth hack for small creators.

👟 Now you can buy Puma sneakers in Fortnite.

🏠 Inside COLLINS House, the inclusive space at Cannes Lions.

Plain text emails are making a quiet comeback, especially in SaaS.

Why? Because simple is effective.

Old school emails skip the design bells and whistles in favor of clarity and directness. Plus, they mimic real 1:1 emails, which feels personal, human, and approachable.

SaaS companies are activating this tactic to drive engagement and build trust throughout the user journey.

Here’s why it works:

• ✅ They feel real. Plain text emails prompt higher open and reply rates.
• ✅ They load fast. No images = no lag. This increases the likelihood that your message will actually be read.
• ✅ They boost deliverability. Text-only emails are less likely to get flagged as spam or banished to the promo tab.
• ✅ They’re more accessible. Clean code means screen readers and assistive tech can parse them easily.
• ✅ They save time. No templates to tweak. Just focus on writing a great message.
• ✅ They cut through the noise. When everyone else is shouting with design, a quiet, thoughtful message stands out.

Check out Userlist’s post with 20+ examples.

This one might be polarizing, but it could be helpful for sales or nonprofit fundraising.

Pally is a “personal relationship management platform” that pulls together your entire network from all your socials, emails, and apps into one searchable place.

It researches “everything they’ve ever posted online” to help you prepare for meetings, introduce yourself, or reconnect.

It uses smart tagging, enriched profiles, and real-time insights to help you remember who’s who, what you talked about, and what matters most to them.

👤 Senior Performance Marketing Manager at PaulHood (Remote): Bring your data-driven mindset & 5+ yrs experience to generate leads, build brand awareness & collaborate cross-functionally to meet revenue goals.

Book a Classified ad on-demand for $99.

Starting July 1, new “Lil McDonald’s” Happy Meals will feature 21 mini figurines inspired by the fast-food chain.

We’re talking tiny fries, delivery trucks, toy-sized cash registers, and even a little boo bucket.

Slow down, millennials. Leave some for the kids. You can just complete your set on eBay later.