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The Daily Carnage

july 28, 2026

Reddit Pros 💪

How to win on Reddit.

Be in The Know

🔵 Facebook introduces a Verified Badge for human users.

🎵 Plus, how Facebook is becoming more like TikTok.

🚬 Coca-Cola’s new typeface reminds people of Marlboro, and not in a good way.

📧 Google promised not to show ads based on your emails. AI could undo that.

🌭 The Wienermobile celebrates 90 years with a special cake.

5 Steps to Build Brand Presence on Reddit

Thanks to Reddit’s growing visibility in Google Search and AI-generated answers, conversations happening inside subreddits are changing how consumers discover, evaluate, and trust brands.

That means we need to learn how to participate in Reddit… without sounding like marketers.

The thing to remember is that Reddit rewards contribution over promotion. Unlike other social platforms where polished brand content often wins, Reddit users value authenticity, expertise, and genuine participation.

Jumping into a subreddit with a sales pitch is going to backfire on you. Showing up consistently with helpful answers, however, can build long-term credibility.

Here are 5 foundational steps to build a real presence:

  1. Sign up for Reddit Pro to access free analytics, keyword tracking, and performance insights.
  2. Monitor industry keywords with Reddit Trends to understand what conversations are gaining traction.
  3. Learn each community’s culture before posting. Every subreddit has its own tone, rules, and expectations.
  4. Develop an engagement strategy that prioritizes helpful comments and discussions over promotional posts.
  5. Measure and refine your approach using Reddit Pro analytics to see what resonates.

Check out Social Media Today for more.

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Reddit Pro

Reddit Pro is a free toolkit is to help you better understand what people are saying, join relevant conversations, and build a credible brand presence outside of just relying on paid ads.

It can help you identify where discussions are happening and how your brand can contribute in a way that fits each community’s culture.

It includes keyword monitoring for brand names, products, competitors, and industry topics. Plus, you get performance analytics that track views, upvotes, comments, and follower growth to understand what content resonates.

Try itSign up
The Daily Carnage Show

Now Streaming 🎙️

 

Don’t miss the latest episode of The Daily Carnage Show, “Sony & The Death of Physical Media” to learn more about Sony’s controversial decision to end disc production, the subsequent backlash, and the ongoing debate about consumer ownership.

🎙️ Plus, catch up on Season 2:

🎙️ Now streaming on YoutubeSpotifyAmazon Music, and Apple Music.

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🕒 Agency Office Hours with Carney

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Every Friday, we’re clocking in for Agency Office Hours sessions: 30-minute sessions for Daily Carnage readers to chat with the Carney team.

Bring your questions. We’ll bring our experience.

Whether you’re trying to improve performance, navigate industry changes, troubleshoot a campaign, or simply sanity-check an idea, we wanna hear what you’ve got going on.

No pitches. No obligations. No sales deck. Seriously.

Just a free 30-minute conversation with the team behind The Daily Carnage.

👉 Reserve your Office Hours session now.

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🎙️ The Daily Carnage Show is growing!

So, we’re excited to share a new sponsorship opportunity.

Book a Pre-Roll Ad at the top the episode with your preferred script, on-screen text, and link in description.

🎧 Podcast advertising is one of the highest-performing brand channels:

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Shhhkoda

You know that Czech automaker? Yeah, you’ve probably been saying Škoda’s name incorrectly.

In a new campaign by Leo UK, we’ve learned the “Š” in Škoda is pronounced like “sh.”

And now, the “shhh” sound is the centerpiece of the brand’s creative, which spans TV, digital, social, and OOH.

It uses playful visuals and sound design to reinforce the pronunciation while celebrating the brand’s Czech heritage.

Czech it outSign up
Ads From the Past

Ads from The Past

Tootsie Roll, 1959

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