🎬 Netflix will acquire Warner Bros. for $83 billion.

🛟 Meta launches a 24/7 support hub.

🇦🇺 A look at Australia’s upcoming social media ban for children under age 16.

⏳ Instagram tests out “Early Access” Reels for followers only.

📧 Béis gets called out for its dirty Cyber Monday email stunt.

😐 As AI’s novelty wears off, workers want it to be better.

⚠️ And half of Gen Z says AI harms the social media experience.

📸 Why Starbucks China is selling cameras.

YouTube has finally rolled out Title A/B testing globally after months of limited access.

Every creator with advanced features can now experiment with up to three titles, thumbnails, or title–thumbnail combos inside the Test & Compare tool.

YouTube is prioritizing watch time as the deciding metric, not CTR. So, instead of rewarding clickbait titles, this system will elevate titles that attract and retain viewers. Not slop.

Here’s what to know:

• Test up to three titles, thumbnails, or combinations per video.
• Experiments can run for up to 14 days.
• Winning variation is chosen based on watch time per impression.
• Impressions are distributed as evenly as possible.
• Viewer experience stays consistent; each viewer sees only one version.
• Works on long-form videos and currently desktop-only.

This is great news for marketers, creators, and anyone who wishes YouTube never got so… weird.

Check out Search Engine Journal for more.

Eureka is a “visual knowledge exploration platform.” What’s that you ask?

It turns any book, article, or topic into a visual knowledge map and network of nodes and ideas you can jump between and zoom into. In case you’re not exactly a linear thinker.

You can also generate articles or scripts directly from the knowledge graph, use interactive tools on the canvas, and navigate a topic in patterns instead of paragraphs.

You know the iconic 1989 Hershey’s Kisses holiday ad? The one with the bells?

The brand recently transformed it into a multi-channel world for the Rockefeller Center tree lighting, featuring an LED-powered interactive mat (like the keyboard from “Big”) that lets visitors play the classic “Holiday Bells” melody themselves.

Naturally there is also influencer content, TikTok and Snapchat effects, SiriusXM integrations, Candy Crush rewards, and even a Lainey Wilson music video.