Be in The Know
🧠 OpenAI to release web browser in challenge to Google Chrome.
🎾 Wimbledon’s electronic line-calling system shows we still can’t replace human judgment.
🚫 Up to three-year ban for future Cannes Lions cheaters.
📉 YouTube is ditching Trending to get niche with Charts.
👨👩👧 Study: Parents want ads that reflect their emotional experience as a parent.
2025 Digital Marketing Statistics (So Far)
Marketers are navigating a storm of economic uncertainty, AI disruption, and changing audience behaviors. But we’re watching, testing, and adapting… fast.
Here are 7 standout stats from H1 2025:
- 📺 $72.4B in digital video ad spend (↑14%)
- 🧠 71% of marketers will invest $10M+ in AI
- 📱 59% plan more influencer partnerships
- 📉 42% of consumers are delaying big purchases
- 🎯 Only 15% of CMOs plan beyond three years
- 🧒 Gen Alpha has $28B in direct spending power
- 🔍 41% of Gen Z uses social as their first search source
Head to Marketing Dive for a closer look at the numbers.
Q for You
Which of these trends will have the biggest impact on your marketing strategy in the second half of 2025?
Formix
Formix lets you build custom, responsive forms (drag-and-drop style) that connect directly to Google Sheets with automatic column mapping and encrypted data transfer.
You can embed your form on any website using a simple copy-paste code snippet and start collecting submissions in real time.
There are also advanced customization options to match your brand and built-in analytics to monitor submissions. It’s free to use!
Classifieds
🧠 This “How to speak CFO” guide from Tracksuit will help you win more brand budget.
How Dare You Bring Color Into This House

Mischief @ No Fixed Address debuts its first campaign for 7-Eleven: “What’s the Matter with Kids Today?” directed by Pete Marquis of Good Behavior.
The spot features a household of goths that gets turned upside down on Slurpee Day when the daughter rebels… with all things colorful, joyful, and sugary.
The campaign was supported by “Tongue-toos.” Nice touch.
Ads from the Past

Schlitz Beer, 1975



