Do Ya Know?
20c. American advertising copywriter Elmer Wheeler said...
Trending Stories
SOCIAL
💀 Is Meta really dying?
📸 Instagram tests captions on each post within carousels.
📱 TikTok is launching an ad-free version in the UK.
📅 You can now book consulting business directly from your LinkedIn profile.
SEARCH
❓ Google to no longer support FAQ rich results.
ADS
🤝 LinkedIn partners with Amazon Ads.
▶️ Google Ads will auto-link YouTube channels starting June 10.
🤖 OpenAI adds product feed ads to ChatGPT.
🎵 TikTok opens its ad platform to third-party AI agents.
RESEARCH
🎧 Data: Spotify streams generate 1.5x more listening time than YouTube views.
📊 Survey: 15.3% of marketing budgets are directed toward AI.
What We Learned
Monday: The “forward pull” is the feeling that makes readers want to keep going instead of clicking away. Readers stay when the writing builds momentum, curiosity, and emotional connection. Your article or piece might very well contain useful information but still, ultimately, be forgettable because it lacks tension or personality. Engaging writing should ideally have these elements.
Tuesday: Substack is quickly becoming a high-trust marketing channel because it prioritizes depth, personality, and direct audience relationships over algorithm-driven reach. Brands are investing in editorial-style storytelling that feels more personal and community-oriented. Leading brands are using Substack in three main ways.
Wednesday: On the latest episode of The Daily Carnage Show, we break down a little Spirit Airlines history, what led to the shutdown, how the Green Bay Packers serve as a model structure, and what the “Spirit 2.0” movement means for brands and consumers alike.
Thursday: Inbox placement is increasingly determined by trust and engagement, not traditional spam-check tactics. Google, Yahoo, and Microsoft now rely heavily on AI-driven filtering systems that evaluate sender reputation, user behavior, and content relevance. As a result, we have to demonstrate long-term credibility rather than focus on short-term deliverability hacks. Here’s what you should know.
Now Streaming
Don’t miss the latest episode of The Daily Carnage Show, “The Future of Google Search,” to learn more about Google’s plans to replace the search box with 24/7 AI-powered information agents and interactive “Generative UI” that builds mini-apps and custom widgets directly on your results page.
What does that mean for advertising, for SEO, for the Internet as we know it?
Plus, catch up on Season 2:
- GLP-1s are Disrupting Every Sector (9:56)
- Spirit Airlines 2.0: Will it Fly? (11:08)
- Major Platform Updates (8:17)
- Nike Runs into Controversy (12:19)
- Transgressive OOH (18:45)
- Your Brain on AI (12:33)
- Meta, McDonald’s Mukbang, and The OpenAI Mess (14:41)
- Ethics in the AI Era (18:33)
🎙️ Now streaming on Youtube, Spotify, Amazon Music, and Apple Music.
r/TheDailyCarnage
Weigh in on The Daily Carnage Subreddit:
- The Daily Carnage Show Ep 2.9 Discussion: “If AI agents become the primary interface to knowledge, what happens to the humans and businesses that knowledge originally came from? What does it mean for the internet to quietly transition from an open ecosystem of destinations into a closed ecosystem of gate-kept answers? Are we speeding toward a future where people stop visiting the web directly? If that behavior ends, we ever be able to rebuild it?”
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Ads from The Past

Life Savers, 1946
Did Ya Know?
Answer: “Don’t sell the steak; sell the sizzle.”
Watch this 2-minute video on Wheeler’s selling principles from 1947.




