Be in The Know
šļø Prime Day event drove over $24B in US ecomm sales and GenAI traffic was up 3,300%.
𤪠Pine-Sol is the latest brand to go bananas on TikTok.Ā
š Kraft-Heinz is reportedly breaking up.
š§Ŗ YouTube is experimenting with a new feature to help you test video titles.
š§ Google advertisers can now push campaign changes via Gmail.
šŗ A whopping 83% of Americans say they watch streaming services.
š Krogerās new sonic logo is delightful.
Pinterest Menās Trend Report 2025
In 2025, Pinterest (and Gen Z) is rewriting the narrative around masculinity. We love to see it.
With male users now making up over 1/3 of its global audience, the platform has become kind of a haven for men embracing their creativity.
Theyāre leaning into wellness and individuality, Pilates, skincare, self-expression through fashion, and even male makeup and nail art.
In response, Pinterestās new āPinterest Manā profile caters directly to this audience to help brands connect with male consumers who are open-minded, values-driven, and ready to shop.
Hereās what men are loving on Pinterest:
- š§ Wellness: Pilates outfit searches up +300%; hydration tips +50%
- šŖ Self-Care: Beard styles (+205%), dry skincare routines (+45%)
- šØ Expression: Male makeup (+50%), nail art designs (+115%)
- š Style: Older brother core (+95%), jorts outfit (+135%)
- š¤ Tech: 3D printer designs (+1210%), AI video (+800%)
- šø Finance: Investment app (+620%), budget planning (+285%)
- š¹ Gaming: League of Legends characters (+590%), game design (+160%)
- š” Lifestyle: Chrome aesthetic, smart parenting (+125%), milestone pics (+415%)
Dig in to Pinterestās full report.
Q for You
If Gen Z men are part of your target audience, is Pinterest on your radar?
Pagey
Fussing with your CV or portfolio at the moment? Godspeed.
Pagey simplifies the process by combining everything into one clean, customizable site.
You start by choosing from a library of pre-made sections tailored to highlight your skills and experience. Then, just add your content and publish your site with one click.
Pagey also offers PDF and text export options so you can easily submit resumes. Plus, you can personalize your portfolio with a custom subdomain.
The Patrick Plunge

Coors Light is loosening the hinges a bit, huh?
The brand is inviting 60 fans to cold-plunge in a 5Ć4ā² plastic tub shaped like Patrick Mahomesā (calm, cool, and collected) head, which will be filled with mountain water and ice cubes.
Your $15 fee will be donated to Mahomesā charitable foundation. But, if youāre not in Kansas City to get inside his head this weekend, you can pick up a āMini Patrick Plungeā beer holder for forty bucks.
Ads from the Past

Calvert Whiskey, 1942



