🤖 Google is upgrading Dynamic Search Ads to AI Max.

📩 Why the inbox is the new algorithm.

👽 Reddit announces a new integration with HubSpot.

☕ Starbucks taps ChatGPT to match your mood with a drink.

📸 IcelandAir is looking for a really bad photographer.

👖 Sydney Sweeney is back for another American Eagle campaign.

Let’s talk about out-of-home advertising that disrupts.

In this episode, Shannon gives a brief history of OOH—all the way from ancient murals to Mail Pouch Tobacco barns to augmented reality.

Then, we deep dive into 12 examples of transgressive OOH in the 21st century that changed or challenged how we as a public move through space and time.

When our realities become increasingly fragmented and digital, billboards and bus stop ads shift from “visual pollution” to quaint relics—a reality we can share—and prime opportunities for hacking the canvas of physical space.

Brands that get it… get it.

🎙️ Don’t miss “Transgressive Out-of-Home Advertising” (18:45), now streaming on:

• YouTube
• Spotify
• Amazon Music
• Apple Music.

The Google app for desktop is a new Windows tool that brings Google Search directly into the OS.

Instead of opening a browser, you can press a keyboard shortcut (Alt + Space) to launch a floating search bar anywhere on your computer.

It can search the internet, files, apps, and content stored in Google Drive, creating a unified search experience similar to Spotlight on macOS.

“The Daily Carnage was the newsletter that brought us the most meaningful demo clicks and new trials.” — Digital Summit

“Open rate was nearly 50% and CTR was relatively high, especially considering this newsletter’s audience was likely being exposed to our event for the first time.” — Adweek

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Chili’s stays harassing fast-food chains about shrinkflation.

Their latest campaign turns the competition into a literal courtroom drama.

In a New York pop-up called the “food court” (lol), the brand stages a mock trial where competitors like McDonald’s are put “on trial” for poor value, while customers act as jurors.

And yeah, they placed the pop-up directly next to a McD’s.

Weigh in on TheDailyCarnage Subreddit:

• Smash or Pass: Your Email Service Provider: “What is your ESP and why do you love it? If you hate it, what keeps you on board?”
• Using LinkedIn’s Post Inspector to Reset Cached Meta Data and Images: “LinkedIn will sometimes stubbornly associate an out of date featured image with a URL from your website. Here’s a super simple fix.”
• Tracking Set Ups for Ads: “Who do you use to set up event conversions in Google/Meta and GA4 when you onboard a new client?”

Alka-Seltzer, 1961