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The Daily Carnage

august 25, 2025

What They Don’t Tell Ya

About starting a newsletter.

Be in The Know

🦉 Duolingo’s Zaria Parvez joins DoorDash.

📎 Instagram adds Reels linking for multipart content.

🤖 YouTube gets caught using “machine learning” to tweak Shorts after they go live

🌍 Report: Brands are improving in cultural fluency.

⏸️ These brands are using ad breaks to offer relief from chaos.

📖 Want some audiobook romance from your fabric softener brand? You’re in luck.

Before You Start a Newsletter…

Inbox Collective asked 20+ newsletter operators what they wish they’d known before starting a newsletter.

The biggest theme: Don’t wait for perfect.

Launch quickly, listen to readers, and improve iteratively. Audience feedback (not internal brainstorming) is what shapes a newsletter worth subscribing to.

Here are 5 pieces of advice veteran newsletter publishers wish they’d heard sooner:

  1. Launch fast, learn faster. Don’t over-polish early issues.
  2. Ignore the noise. Focus on your own audience and strategy.
  3. Build research and reader feedback loops from Day 1.
  4. Growth is incremental! Stack small wins instead of chasing virality.
  5. A smaller, engaged list beats a massive, unresponsive one.

Connection > perfection. We totally agree.

Run to Inbox Collective for the full write-up.

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Q for You

What’s the first thing that makes you unsubscribe from a newsletter?








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Guac is Still Extra

Chipotle x Urban Outfitters

Chipotle is unwrapping its first-ever college rewards program, Chipotle U Rewards.

Interestingly, the program ties perks to key college milestones—like finals and graduation—making it the first national restaurant loyalty program built specifically for students.

To celebrate, Chipotle teamed up with Urban Outfitters for the “A Little Extra” Dorm Collection, a limited-edition line of back-to-campus décor inspired by superfans.

This collection has everything: A metallic “burrito wrap” throw blanket, bean bag chairs shaped like black and pinto beans, a chip-bag table lamp, a doormat, and more.

Check it outSign up
Ads From the Past

Ads from the Past

Mason, 1890s

Mason, 1890s

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