Be in The Know
- Amazon Prime Video is taking over Fifth Avenue with a mile-long campaign for the final season of The Marvelous Mrs. Maisel.
- Google Ads and Google Analytics will remove four attribution models (first click, linear, time decay, and position-based) next month.
- FYI: Twitter is now redirecting searches related to Substack.
- Marketers are still investing in the metaverse, even as consumer interest wanes.
Register for Activate Summit ’23
Elevate your marketing skills at Iterable’s virtual marketing conference, Activate Summit, on April 18 and 19, 2023.
Learn from industry thought leaders:
Ukonwa Kuzi-Orizu Ojo (left), Founder/CEO of Zaia Ventures, and former Global CMO of Amazon Prime Video & Studios.
One of the World’s Most Influential CMOs, Ukonwa Kuzi-Orizu Ojo is a person of many talents: scaling multi-billion dollar brands, award-winning global marketing campaigns, and championing businesses that serve underrepresented and marginalized communities.
Shivvy Jervis (right), Europe’s Most Booked Female Innovation Forecaster, voted one of Britain’s Women of the Year, former CNN Journalist
With over 32 million watched minutes for her online broadcasts, Shivvy is known for her ability to analyze the impact of new technologies on society and business. As a former journalist and documentary host, she is breaking barriers as one of the globe’s few female, Asian experts covering the innovation economy. Shivvy’s unique insights into the future of customer experience and emerging technologies will leave you feeling inspired and motivated to take your business to new heights.
Unpacking AI Beyond The Hype
Join Iterable’s executive team and CMOs from Strava, Gitlab, and Vimeo to celebrate a decade of marketing innovation discuss what the next generation of the industry will hold, and unveil the all new Iterable for AI-Powered cross-channel communications.
There are just 5 days left to register for Activate Summit ’23! Don’t miss out.
Q for You
Scalenut
Scalenut can help you simplify your SEO content stack. Access your entire content lifecycle in one platform with AI-powered tools for SEO content planning, research, creation, and optimization. The Cruise Mode feature even allows you to generate an SEO-optimized blog draft in 5 minutes. Score.
Customer-Focused Design
Seegrid is an autonomous robotics company transforming the world’s supply chain.
Carney provided a fresh website and brand guidelines, along with a custom mileage counter, line art, isometric drawings, videos, animations, iconography, and digital collateral to help users understand how robotic systems safely integrate into existing infrastructure.
We love wielding smart design and UX to translate complex systems and concepts for consumers. Get the full scope on our Behance.
Smash Hit
In soccer, to “park the bus” is a defensive strategy in which all the players defend the net. Nike is celebrating the National Women’s Soccer League by demolishing a (literal) parked bus with a massive soccer ball kicked by the league’s superstars.